Rihanna Pop star lands $25million deal with Samsung
Rihanna's upcoming album and tour will be sponsored by South Korean electronics giant Samsung for a deal worth $25 million.
Rihanna's
upcoming album and tour will be sponsored by South Korean electronics
giant Samsung for a deal worth $25 million, reports The Post.
Rihanna, known for hit songs such as 'Umbrella' and 'Rude Boy,' is signed to Roc Nation, run by rap mogul Jay Z, who has had a long and profitable relationship with Samsung.
According to reports,
the singer's new deal follows seven months of talks and is the biggest
music-marketing tie-up in recent memory.
"Hammering out the details took longer than expected in part because Rihanna made some last-minute tweaks to the album," a source said.
The news of Rihanna's juicy deal comes just a day after reports that reps of British star Adele
are pushing Apple — and perhaps other companies — for a $30 million
commitment to back her upcoming album and an as-yet announced world
tour.
Meanwhile, Rihanna, 27, is releasing an album in the next few weeks, reportedly titled 'Anti.' It will be her eighth studio album. She has talked about wanting to approach an album release in a fresh way.
Roc Nation and Samsung are yet to make the deal public
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